Benjamin Johnson

University of Arizona

Major: Marketing
Minor: Spanish

iProspect Client Services Manager - Chicago, IL - 2010 - Present

Manage 7 person team of SEM Specialists/Analysts across 11 clients

Client portfolio ranging from online retailers to financial industry

Responsible for +$7 million in budgets annually

Fully responsible for account performance, client satisfaction and account team

iProspect SEM Specialist - Chicago, IL - 2008 - 2010

Manage SEO/PPC for eCommerce clients with combined three million annual PPC Budget - drive 2.75 ROI results

Set account search strategy for client promotions and seasonal offerings

Interface with retail vertical teams at engines (Google, Yahoo, MSN) to find client solutions

Create and deliver presentations to clients on account progress, goals and future initiatives

JP Morgan Chase SEM Associate - Phoenix, AZ - 2006 - 2008

Launched and manage eComm affiliate program Ð Commission Junction ~ 800+ Originations

Manage development and workflow for Partnership landing pages

Launch new partnerships - Disney, Hilton (Q1 2008) & Midwest Airlines (Q2 2007)

Forecast monthly/annual volume and expenses ~ $700M Bookings Annually

Create and direct partner marketing efforts - 8 partners total (6 airline & 2 hotel)

SEM/SEO skills

Google Adwords Certified, MSN AdCenter Certified

Proficient in web analytics programs: Google Analytics & Ominiture

Sound knowledge of HTML and CSS (familiar with Javascript)

Conversion Path Analysis, Website Conversion Audit Certified

Microsoft productivity software (Word, Excel, etc), Adobe Creative Suite

Passionate runner & struggling tennis player

Fluent in conversational Spanish Ð studied in Spain 2005

Available on request